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About

About Me.

Designer / Developer

Welcome to my portfolio! I am a passionate UI/UX designer and developer with a keen eye for detail and a love for creating intuitive and visually appealing user experiences. My journey into the world of front-end development began with a spark of curiosity in learning programming languages and a desire to blend those technologies with creativity. Over the years previously working in marketing and software environments, I’ve honed my skills in HTML, CSS, JavaScript, and various other front-end frameworks. When I’m not immersed in lines of codes, you can find me exploring the latest design trends and experimenting with new tools and techniques. In my portfolio, you will find a showcase of my recent projects, highlighting my skills in design and development.

Wordpress Development

Treading On Thin Air

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Treading On Thin Air

The objective was to establish a strong online presence and develop a website that reflects the author's brand and persona, ultimately creating a cohesive and professional online presence. In addition, the website needs to showcase the book and engage with the readers by creating opportunities to display the author's media appearances and merchandise to purchase or download from the website.

  • Client

    Dr. Elizabeth Austin

  • Role

    Designer/Developer

  • Technique

    Wordpress, CSS

Solutions.

1. Website Design: - Collaborate with the author to understand their brand, style, and target audience. - Create a visually appealing and user-friendly website design that aligns with the author's brand and enhances the reading experience. - Ensure the website design is responsive and accessible across different devices and screen sizes.

2. Book Showcase: - Develop a dedicated section on the website to showcase the author's books. - Include book covers, summaries, reviews, and links to purchase or download from popular online retailers. - Enable readers to leave reviews or ratings for each book.

3. Reader Interaction: - Implement a blog section where the author can share updates, behind-the-scenes insights, and engage with readers through comments. - Integrate social media feeds to display the author's latest posts and allow readers to follow and share content easily. - Provide a contact form for readers to reach out to the author directly.

4. Newsletter and Email Marketing: - Design and integrate a newsletter sign-up form to capture reader email addresses. - Create an automated welcome email sequence to engage new subscribers. - Regularly send newsletters with book updates, exclusive content, and special offers to nurture reader relationships and drive book sales.

5. Search Engine Optimization (SEO): - Develop in Worpress for easy and constant updates to keywords and metatags for SEO purposes - Conduct keyword research to identify relevant search terms for the author's genre and target audience. - Added additional Wordpress plugin to optimize website content, meta tags, and URLs to improve organic search visibility. - Implement structured data markup to enhance search engine results and increase click-through rates.

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